Rekor at ITS California Annual Meeting 2024: Presenting Revolutionary Roadway Intelligence Solutions
Rekor Systems attended the ITS California Annual Meeting 2024 held at the Marriott Marquis in San Francisco, CA, from August 26-28, 2024. This event brought the urban mobility and transportation management industries together to network and explore new technical solutions.
Rekor Highlights: Command and Discover
At the conference, Rekor joined ITS California’s vendor showcase and presented a hilarious infomercial parody to attendees.
This video, showing that many 1960s products are now obsolete, exemplifies Rekor’s modern approach to traffic data collection—using AI technology to make it smarter and safer.
Rekor was delighted to speak with ITS California attendees and present its leading solutions—Rekor Command™ and Rekor Discover™—while also touching on Rekor Traffic Services.
- Rekor Command™: Through the use of our proprietary AI algorithms and technology, the Rekor Command™ platform detects events by transforming raw roadway and mobility data into actionable insights, ensuring transportation teams can respond to events disrupting the roadways in a timely and efficient manner, while also enabling the insights needed to analyze past performance and make collaborative data-driven decisions to drive improved performance of the roadways in the future.
- Rekor Discover™: Rekor Discover™ is a cutting-edge platform that addresses the limitations of traditional traffic data collection methods, which are often unsafe, costly, and inefficient. By leveraging AI-powered roadside systems, Rekor Discover™ automates the capture of comprehensive traffic and vehicle data, offering transportation organizations robust analytics and actionable insights.
Rekor Rush Hour: Networking and Announcing New Partnership
In addition to exhibiting, Rekor co-hosted a special evening event, Rekor Rush Hour, in partnership with MS2. Held at The Dawn Club on August 26, this gathering provided a relaxed setting for attendees to network over cocktails, food, and live jazz.
Rekor and MS2 were excited to speak to conference attendees about their new partnership to integrate Rekor's AI-powered traffic analytics into MS2's cloud-based Transportation Data Management Systems (TDMS). This collaboration enhances the ability of State Departments of Transportation (DOTs) to transition to digital infrastructure, offering real-time traffic data analysis and AI-based roadway intelligence. The partnership aims to improve the safety, efficiency, and mobility of transportation networks across the nation. Read more about the partnership in our press release.
Rekor Team
Rekor's presence at ITS California 2024 included team members Mike Dunbar, Terry Robinson, Justin Smith, Shobhit Jain, Jim Hanson, Melissa Warnke, and Ryan Wells. The team's active involvement in discussions with existing partners and new prospects was instrumental in fostering relationships that will drive future collaborations.
Impact & Outcome
The ITS California Annual Meeting 2024 proved to be a valuable platform for Rekor to reinforce its leadership in the urban mobility and transportation management fields. The event sparked conversations and showed Rekor's commitment to driving innovation in the industry. The Rekor team looks forward to continuing the conversations initiated at the event.
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